 |  | |
| Review | Betterment Review | Vanguard Personal Advisor Services Review |
| Overall Rating | ||
| Management Fees Annually | Digital: 0.25% Premium: 0.40% | 0.30% |
| Fund Fees | 0.09% → 0.17% | 0.04% → 0.12% |
| Account Types | Taxable, Roth IRA, SEP IRA, Traditional IRA, Rollover IRA, Trusts, Joint, Non-profit | Taxable, Roth IRA, SEP IRA, Traditional IRA, Rollover IRA, Trusts, Joint |
| 529 Guidance | ✅ | ✅ |
| Chartered Financial Professionals | ✅ | Live financial advisors |
| Automatic Tax Loss Harvesting | ✅ | ✅ |
| Tax Coordinated Strategy | ✅ | ✅ |
| Tax Minimization Method | N/A | N/A |
| Automatic Portfolio Rebalancing | ✅ | ✅ |
| Private Wealth Management | ❌ | ✅ |
| Socially Responsible/Values Based Investing | ✅ | ❌ |
| Supports Charitable Donations | ✅ | ❌ |
| Account Minimum | Digital: $0 Premium: $100,000 | $50,000 |
| Fractional Shares | ✅ | ❌ |
| Retirement Planning Tools | ✅ | ✅ |
| Support Real Estate Investments | ❌ | ❌ |
| Investment Method | Based on risk tolerance | Based on risk tolerance |
| Portfolio holdings | ETFs | Vanguard index funds, ETFs, and active funds |
| Technology | Web-based, iOS & Android | Web-based, iOS, Android |
| Gender Focus | Male & Female | Male & Female |
| Security | Two-factor authentication, 256-bit SSL | Industry standard |
| Customer Service | Phone, Email, Live Chat | Phone, Video, Email |
| User Experience | Excellent | Good |
| Promotions | Up to 1 Year Free | N/A |
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